Haddenham Community Library – character, logo & branding design.
Haddenham is a historical Buckinghamshire village, with a growing population, famous for its ponds and ducks. It provides services to the community, from bounce & rhyme sessions for children to computer access and a cafe. The Community Library branding needed a refresh. I developed a new logo and a ‘duck’ mascot developed that was:
accessible, welcoming and family-friendly
‘hand-drawn’
simple and punchy
appeals to children
The client was delighted with the results.